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Hello


Nike React

Nike React

As part of Nike North America’s 2019 #GoMoreGetMore running campaign, we collaborated with Brosmind to create a custom Nike React characters. Each one reflects a milestone within the challenge. The miles are tracked on the Nike Run Club app and runners can redeem their miles for a physical pin at their local Nike retail location.


PROJECT

Agency
AKQA

Client
Nike

Assignment
Nike North America Running

CREATIVE

Creative Director
Whit Jenkins

Associate Creative Director
Riaad Van Der Merwe

Copywriter
Sammi Chancey

Art Director
Ian Liu

FREELANCE

Art Director
Stephanie Mitchell

UX Designer
Blake Hampton

PRODUCTION

Illustrators
Brosmind

Print Production
Ways & Means

KAOS

KAOS

Nike NWSL Championship

Nike NWSL Championship